We’re excited for Nadine Lustre’s new makeup line!

  • February 16, 2018
  • INSIDESHOWBIZ.PH TEAM

Nadine Lustre is back at creating her own empire once again, as she is launching a makeup line that is set to be released this April. Called “Lustrous,” the description in the official Instagram account (@lustrousph) says that the line is a collaboration between Nadine and makeup brand BYS.

BYS is an Australian makeup brand that emphasizes quality and great prices as two of the things that they prioritize. “Designed and developed in Melbourne Australia and exported worldwide, BYS satisfies every type of woman with product that does not just follow current trends, it helps create them. With a strong emphasis on fun and fashion, BYS continues to fill the void for innovative, good quality and great value cosmetics that everyone can afford, proving it is possible to produce world-class cosmetics without exorbitant price tags.” Sounds like a win-win situation, and something that Nadine, a trend-setter who also values quality, advocates in her life so it’s no wonder the brand tied up with her.

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The design on the posts of Lustrous features purple and green tropical plants with a cream backdrop. The other posts say that interested customers can “experience the shimmer of beauty” by pre-ordering. Those who want to pre-order can direct message the Instagram account for their own Lustrous Limited Edition makeup kit. Actual products and prices will also be revealed soon though it seems that the brand has replied to eager customers who messaged, asking what the cosmetic line-up will be.

Some of Nadine’s best friends Tweeted last night, expressing support for the brand. Singer Kiana Valenciono said in her Twitter account that she’s held the products and people will want Lustrous so they better save money. “I’VE SEEN THE PRODUCTS. I’VE HELD THE PRODUCTS. START SAVING YOUR MONNEEEEYYY. You’re gonna want everythaaang #LustrousPH #BYSPh,” says Kiana’s Tweet

DJ Debbie Then also Tweeted, saying she’s excited for the launch of her friend’s makeup line.

Lustrous’ social media accounts have also direct messaged the product list. The list includes makeup for almost every part of the face that ladies find especially important, such as kilay and lip products. Here it is, with their exact message:

“Enjoy the limited Lustrous Box Make Up Kit for only P2,999 and be beautiful with these amazing products:

  1. Lustrous Lip and Cheek Tint
  2. Lustrous Bronzer Highlight Bronzing Palette
  3. Lustrous Eyebrow Gel
  4. Lustrous Eyeshadow Palette
  5. Lustrous Waterproof Mascara

PLUS

–A free five piece unicorn brush set

–A signed letter from Nadine

–A limited edition gift box with mirror

The comprehensive list, complete with pretty and personalized freebies sounds like a good deal to us!

Publishing execs are also involved with the project. Archie Carrasco, Publisher of MEGA and Inside Showbiz Weekly, has also Tweeted his excitement: “Meeting for the biggest launch of Lustrous product line. When I say BIG, it’s really BIG! Very soon. #NadineLustre” The product line is so big in fact that the editors-in-chief of the country’s biggest fashion titles have come together for the brand.  Archie posted an IG story with Preview’s EIC, Isha Andaya-Valle, Metro’s EIC Geolette Esguerra, and MEGA’s EIC Pewee Reyes-Isidro posing together, with the caption saying that they are meeting up for the launch of Lustrous cosmetics. Amazing how Nadine’s makeup line can bring three competing fashion titles together!

Nadine has previously teased about a perfume she was supposed to release. It was called Luster, and the actress-singer even had a boudoir photoshoot for the release. The perfume didn’t come out though, so we’re hoping that Nadine will eventually push through with it, after the make-up line is released this April.

Nadine is just one of the several celebrities who have recently come up with their own make-up line. Coincidentally, fellow Viva artists, Anne Curtis-Smith and Vice Ganda have also come up with their own. Anne has BLK cosmetics, and Vice has Vice cosmetics.

Many other celebrities have also been entrepreneurs as of late, including Nadine’s “batchmates” and contemporaries in the showbiz world. Liza Soberano has Hope Hand and Foot Wellness, which is a nail salon and spa place of sorts, located in Quezon City; Kathryn Bernardo has KathNails by KCMB, also her own nail salon, with various branches in malls nationwide. Nadine is also ambassador and owner of a branch of NAILS.Glow, another nail salon.

Personally, we can’t wait to grab ahold of those unicorn brushes (they sound so pretty!) and that personalized letter from Nadine! We’re proud of you Nadine, for having your own makeup line. May your entrepreneurial spirit grow stronger as you continue building your own empire!

 

Words by Melissa G. Bagamasbad

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